A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Citizens’ involvement is correlated to tourism development as…
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City endorsement: which celebrity will be yours?
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Influence marketing relies on notorious personalities to broadcast…
Continue ReadingPlace stakeholders, who are you?
An overview by Tamara Guirao, CAAC coordinator, and Elise Baudelet, junior expert in territorial marketing at CAAC A comment made…
Continue ReadingFestival Interceltique of Lorient: Celtic week in the Atlantic Arc
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Since 1971, around 700,000 people have met every…
Continue ReadingProject for Public Spaces: Placemaking Trainings
Registration is now open for Fall 2014 training at the PPS office in New York City. This year two excellent…
Continue ReadingHow Art could save the City?
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC “Places of Art can get us away from…
Continue ReadingAcademic lesson (part 2): Umbrella brand for cities?
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Following the overview of the dont’s in city…
Continue ReadingYou see Football World Cup, I see place branding, why?
A brief by Elise Baudelet, junior expert in territorial marketing at the CAAC Yesterday the Football World Cup competition officially…
Continue ReadingLooking for an identity, what a challenge for cities!
A brief by Elise Baudelet, junior expert in territorial marketing at the CAAC Everybody knows identity crisis, that moment in…
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