A brief by Elise Baudelet, junior expert in territorial marketing at CAAC “The “Collaborative Economy” describes an economic system where…
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Tourism
Cities co-branding: when 1+1 = 3 (Part 3): Manchester and Liverpool
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Partnership among cities are built to face different…
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City endorsement: which celebrity will be yours?
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Influence marketing relies on notorious personalities to broadcast…
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Trend Alert (2): new issues for destination management
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC The first noteworthy trend in the way of…
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Ten years of Cultur*AT
A brief by Tamara Guirao, CAAC coordinator Co-funded by INTERREG Atlantic Area IIIB, the project Cultur*AT (Culture and Heritage of…
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Project for Public Spaces: Placemaking Trainings
Registration is now open for Fall 2014 training at the PPS office in New York City. This year two excellent…
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Cities co-branding: when 1+1 = 3 (Part 2): A Coruna – Porto
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Rennes and Saint-Malo have done a co-branding partnership…
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4 reasons why places are competing
A brief by Elise Baudelet, junior expert in territorial marketing at the CAAC Cities around the world are competing because…
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How Art could save the City?
A brief by Elise Baudelet, junior expert in territorial marketing at CAAC “Places of Art can get us away from…
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